Tag
PERFUMES
Nigerians are set to increase their spending this Valentine’s Day, with nearly 80 per cent of consumers planning to buy food and perfumes, according to a new report by SBM Intelligence.
The Nigerian market showcased a robust appetite for beauty and personal care products in 2023, importing a substantial sum exceeding $1.1 billion in cosmetics, perfumes, essential oils, and toiletries.
A recent study has ranked Nigeria fourth in Google searches for long-lasting perfumes, right behind the UAE, Pakistan, and Singapore.